Why Design Matters
on 03.20.08, 05:25am in art of software • comments (0)
[FoundRead via Josh Ledgard] People become ‘fans’; when they publicly declare support for your product, they are saying your values match up with their own. You’ve connected with them emotionally. You’ve won.
Quick read on software and the importance of connecting with users on an emotional level. Also see 2005’s Pleasure and the Experience.
