A Big Garage
on 01.06.04, 04:28pm in art of software, mac • comments (0)
[Daring Fireball] What’s so cool about GarageBand is that it exemplifies the market that Apple is going after. People who want to use their computers to make cool things. People who want to be producers, not just consumers. If it’s possible to distill into a single thought what it is that makes Apple Apple, and what has made the Macintosh so enduringly popular, that’s it.Exactly.This is what I said about Apple back in December:Apple knows this - just look at Aqua. Every time you fire up the desktop, you begin to salivate because it’s fun to use. Apple understands that the most important part of designing a user interface is that it’s job is to create an emotional response with software by creating an experience around it. They understand people.



